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Over the top (OTT) Market Size, Competitive Landscape, Revenue Analysis, 2028

  The rapid proliferation of smartphones and portable devices, very low cost of using over-the-top services with growing tendency towards original content and live video streaming is expected to drive the growth of OTT market, experimentation with new models for content monetization. Market Size – USD 58.92 Billion in 2020, Market Growth - CAGR of 14.02%, Market Trends – Increasing use of internet technology, increasing adoption of cloud media processing, a high tendency towards social media The  Over-The-Top (OTT) Market  is expected to grow from USD 58.92 Billion in 2020 to USD 167.48 Billion by 2028, at a CAGR of 14.02% during the forecast period. The rapid proliferation of smartphones and portable devices, very low or no cost of availing OTT services with a growing tendency towards original content and live video streaming is expected to drive the growth of OTT market.  Other factors estimated to fuel the market growth are increasing use on internet, availability of high speed in